JETOUR staged its 2026 Global Technology Experience Day from October 20 to 23 under the theme “Future Travel Starts Now,” bringing media, KOLs and user representatives from around the world on an immersive journey through Wuhu in Anhui Province, as well as Moganshan and Xiazhu Lake in Zhejiang Province.

According to the company, the route spanned cities, mountains and wetlands, offering participants first-hand encounters with the technological achievements of JETOUR's “Travel+” philosophy and the travel lifestyle the brand champions.

Technology on the Road, Not on the Stand

The event centered on travel itself, combining technological demonstrations, on-road driving, outdoor living and ecological conservation to present JETOUR's vision of future travel. In JETOUR's framing, technology should not be confined to data or exhibition stands but should be experienced and validated through real journeys.

Drawing on the group's expertise in artificial intelligence, intelligent driving, smart cabins and advanced chassis design, JETOUR says it turns cutting-edge technology into accessible experiences. The company highlighted several systems:

  • XWD Fully Automatic Intelligent AWD and GAIA All-Terrain Intelligent Architecture, which JETOUR says handle mountain terrain, water crossings, gravel roads and steep slopes with confidence.
  • The C-DM hybrid system, which the company says balances performance and energy efficiency for both city commuting and long-distance travel, complemented by intelligent driving assistance and efficient energy replenishment.
  • A spacious, quiet and versatile intelligent cabin intended to make every trip more enjoyable.

Building the "Travel+" Strategy

JETOUR says it has remained committed to its “Travel+” strategy since its founding in 2018. The brand reports that it has entered over 100 countries and regions, with cumulative global sales surpassing 2.56 million units, and ranks No. 1 in SUV sales among Chinese brands in several overseas markets.

This October, the company invited global guests to witness how its technology performs in real-world travel scenarios.

Brand Background

Launched in 2018, JETOUR says it is committed to its “Travel+” strategy and has entered more than 100 countries and regions worldwide, with over 2,000 sales and after-sales service outlets and a global user base exceeding 50 million. Its portfolio includes the T-Series for the light off-road segment and the G-Series for the premium luxury off-road market.